Tag Archives: indie xmas

Planning ahead – Celebrating an Independent Christmas 2013 #IndieXmas

We have learned a great deal from both Indie Christmas 2012 and the Enjoy an Independent Easter campaign. We’re wrapping all these learnings into an evolved approach for the Indie Christmas 2013 activities and I’d like to share those with … Continue reading

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We’re back! Planning ahead for Independent Retailer Month 2013

For those who may not have heard of it, Independent Retailer Month is a global shop-local campaign that runs throughout July. It aims to: Positively impact the independent retail sector by encouraging retailers, groups of retailers and even whole towns … Continue reading

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From Independent Retailer Month to an Independent Christmas #indieretail creates #indiexmas

The Independent Christmas campaign is a new campaign, launching in 2012, and a spin-off from the well-established Independent Retailer Month (IRM). The B2C aspect of IRM originates at the local and community level, with the retailers at the forefront, supported … Continue reading

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